The Ideal Client’s Buyer Persona in FOUR Easy Steps
It is the minor differences that separates a successful business from the failures. People who focus on perfecting the seemingly petty aspects end up creating a foolproof product. The same principles apply to branding. Far too many marketing campaigns are designed for...
Top 10 Interior Designing Specializations that You Should Know About
The National Council for Interior Design Qualification (United States and Canada) defines an Interior Designer as a “Professional that is qualified by education, expertise and experience to improve the quality and function of interior spaces”. However, with the...
9 Client Acquisition Strategies Used By Top Interior Design Firms
‘How do I, an interior designer, get clients? How do those big design firms acquire clients?’ You’re not the only interior designer asking yourself that question. In fact, ‘how can I get clients’ is a question that SMB’s (Small and Medium Businesses)…across...
Interview with Nicole MacIntosh, Founder of Altered Interiors
In my interviews with Ajia Monet and Deanna S Dewey, we saw two kinds of approaches – one, based on hands on work designing rooms and the other based on going to school and getting degrees – to entering the interior design industry. Are those the only two ways? Meet...
How To Grow Your Interior Design Business
How to go from having no clients to having no time to accept new clients at your interior design business!
The principles that this book discusses aren’t plucked out of thin air. They’re explained by analysis and in many cases backed by real-life examples the author has gleaned from her own experience collaborating with designers to market their services more effectively.
Get the book here: http://bit.ly/htgyidb
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