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How to Reach New Interior Design Clients on Houzz in 9 Simple Steps

How to Reach New Interior Design Clients on Houzz in 9 Simple Steps

by Searchmetry.com | Jan 16, 2019 | Interior Design Marketing

Interior designers often cringe at the idea of being compared to sales people. Sales professionals sell TVs and cars, and they are, well, interior designers right! I’m sorry to have to break it to you, but interior designers are salespeople. They sell beautiful homes...
3 Critical Errors to Avoid While Designing an Interior Design Business Card

3 Critical Errors to Avoid While Designing an Interior Design Business Card

by Searchmetry.com | Dec 5, 2018 | Interior Design Marketing

In the age of social media and instant messaging you would be surprised to know that interior design business cards still hold their importance in networking and sales. Yes, they have evolved over time to suit the ever-changing demands of people, but their essence...
The Ideal Client’s Buyer Persona in FOUR Easy Steps

The Ideal Client’s Buyer Persona in FOUR Easy Steps

by Searchmetry.com | Nov 29, 2018 | Interior Design Marketing

It is the minor differences that separates a successful business from the failures. People who focus on perfecting the seemingly petty aspects end up creating a foolproof product. The same principles apply to branding. Far too many marketing campaigns are designed for...
Top 10 Interior Designing Specializations that You Should Know About

Top 10 Interior Designing Specializations that You Should Know About

by Searchmetry.com | Nov 12, 2018 | Interior Design Marketing

The National Council for Interior Design Qualification (United States and Canada) defines an Interior Designer as a “Professional that is qualified by education, expertise and experience to improve the quality and function of interior spaces”. However, with the...
9 Client Acquisition Strategies Used By Top Interior Design Firms

9 Client Acquisition Strategies Used By Top Interior Design Firms

by Searchmetry.com | Nov 2, 2018 | Interior Design Marketing

‘How do I, an interior designer, get clients? How do those big design firms acquire clients?’ You’re not the only interior designer asking yourself that question. In fact, ‘how can I get clients’ is a question that SMB’s (Small and Medium Businesses)…across...
How to Make Your Own Interior Design Portfolio

How to Make Your Own Interior Design Portfolio

by Searchmetry.com | Jul 3, 2018 | Interior Design Marketing

What is an interior design portfolio? It’s a collection of your best work. The National Design Academy of the UK says that an interior design portfolio is ‘an opportunity to showcase a range of skills and your design style’. As you can guess, such a portfolio would be...
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How To Grow Your Interior Design Business

How to go from having no clients to having no time to accept new clients at your interior design business!

The principles that this book discusses aren’t plucked out of thin air. They’re explained by analysis and in many cases backed by real-life examples the author has gleaned from her own experience collaborating with designers to market their services more effectively.

Get the book here: http://bit.ly/htgyidb

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